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Artificial Intelligence

What is Artificial Intelligence (AI)?

Artificial intelligence (AI) is a set of technologies that enable computers to perform a variety of advanced functions, including the ability to see, understand and translate spoken and written language, analyze data, make recommendations, and more. AI is the backbone of innovation in modern computing, unlocking value for individuals and businesses. For example, optical character recognition (OCR) uses AI to extract text and data from images and documents, turns unstructured content into business-ready structured data, and unlocks valuable insights. Ready to get started? New customers get $300 in free credits to spend on Google Cloud.

How does AI work?

Artificial Intelligence (AI) systems learn by analyzing vast datasets to identify patterns and relationships. Machine learning, a subset of AI, uses algorithms trained on data to make predictions or categorize information. Deep learning, a further specialization, employs multi-layered neural networks that mimic the human brain's structure to process complex information. Through continuous learning and adaptation, AI systems become increasingly proficient at tasks like image recognition and language translation.

Benefits of AI

Automation

AI can automate workflows and processes or work independently and autonomously from a human team. For example, AI can help automate aspects of cybersecurity by continuously monitoring and analyzing network traffic. Similarly, a smart factory may have dozens of different kinds of AI in use, such as robots using computer vision to navigate the factory floor or to inspect products for defects, create digital twins, or use real-time analytics to measure efficiency and output.

Reduce human error

AI can eliminate manual errors in data processing, analytics, assembly in manufacturing, and other tasks through automation and algorithms that follow the same processes every single time.

Eliminate repetitive tasks

AI can be used to perform repetitive tasks, freeing human capital to work on higher impact problems. AI can be used to automate processes, like verifying documents, transcribing phone calls, or answering simple customer questions like “what time do you close?” Robots are often used to perform “dull, dirty, or dangerous” tasks in the place of a human.

Fast and accurate

AI can process more information more quickly than a human, finding patterns and discovering relationships in data that a human may miss.

Infinite availability

AI is not limited by time of day, the need for breaks, or other human encumbrances. When running in the cloud, AI and machine learning can be “always on,” continuously working on its assigned tasks.

Accelerated research and development

The ability to analyze vast amounts of data quickly can lead to accelerated breakthroughs in research and development. For instance, AI has been used in predictive modeling of potential new pharmaceutical treatments, or to quantify the human genome.

Top Courses

Intermediate Level

AI-3025: Work smarter with AI

Unlock the power of Microsoft Copilot to enhance productivity with AI-driven assistance. Learn key features, write effective prompts, and simplify your workflows.

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Generative AI for Executives

Learn how to lead generative AI initiatives with AWS. This course explores business value, industry use cases, and responsible AI adoption for executives.

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Boost productivity with Gemini for Google Workspace, leveraging AI to generate, refine, and optimize emails, documents, and presentations. Streamline collaboration with AI-powered search, meeting notes, and automation. Unlock smarter workflows with NotebookLM and Agentspace for AI-driven insights.